Conquer Padel Expands into U.S. Market with Baker Family Franchise Agreement

The announcement of Conquer Padel's first U.S. franchise agreement with the Baker family marks a pivotal moment in the sport's expansion across the country. Known for their success in the fitness industry, particularly with Planet Fitness locations, the Bakers are set to open 50 Conquer Padel clubs, beginning with four in the Northeast. This move underscores the growing popularity of padel, a sport that combines elements of tennis and squash, with over 350 courts expected to be built in the U.S. in 2024 alone, representing a 77% increase from the previous year.

Alex Baker shared his excitement about the partnership, noting the shared values and vision between his family and Conquer Padel. Greg Baker, leveraging his financial analysis expertise, was drawn to the brand's operational and technological advancements, which were decisive factors in forming this partnership. The initial connection was established during RacquetX, setting the stage for this significant agreement.

Barry Falcon, CEO of Conquer Franchise Group, commended the Baker family as exemplary franchisees, highlighting their business savvy, fitness industry experience, and enthusiasm for padel. Conquer Padel's franchise model is designed to foster community-focused clubs that deliver a uniform, high-quality experience, backed by extensive operational support.

This agreement not only represents a landmark achievement for Conquer Padel but also reflects the increasing appeal of padel in the U.S. market. It presents a distinctive opportunity for entrepreneurs to engage with the sport's upward trajectory. With the Baker family leading the charge, Conquer Padel is at the forefront of transforming padel into a national sensation.